The 80/20 of Ecommerce – April 16, 2021

Retail sales explode in March as consumers use stimulus checks to spend heavilyIn the US, retail sales “exploded” in March mainly due to the $1,400 stimulus checks issued by the government.According to CNBC, “Sporting goods, clothing and food and beverage led the gains in spending and contributed to the best month for retail since the … Continue reading “The 80/20 of Ecommerce – April 16, 2021”

The 80/20 of Ecommerce – April 9, 2021

Amazon PPC Surpasses 10% of U.S. Digital Ad Market ShareAccording to The Wall Street Journal, “Amazon. com Inc.’s share of the U.S. digital ad market grew to 10.3% last year from 7.8% in 2019, according to a new report from research firm eMarketer.” This means that Amazon PPC which includes its Sponsored Products, Sponsored Brands, DSP … Continue reading “The 80/20 of Ecommerce – April 9, 2021”

The 80/20 of Ecommerce – April 2, 2021

Google vs Amazon: Google is challenging Amazon in the game of E-commerceIn the game of ecommerce, Amazon is the 800lb gorilla.  It generated $295 billion through it’s FBA program in 2020.By comparison the amount of products people purchase on Google is tiny.  It’s estimated at only about $1 billion according to Marketplace Pulse.But I wouldn’t … Continue reading “The 80/20 of Ecommerce – April 2, 2021”

The 80/20 of Ecommerce – March 26, 2021

Walmart Marketplace is opening its doors to foreign 3rd party sellersAccording to Bloomberg, “Walmart Inc. has removed rules requiring sellers on its marketplace website to be registered in the U.S. — an attempt to close the e-commerce gap with Amazon.com Inc. and tap into China’s vast network of manufacturers.” As you may know, the majority … Continue reading “The 80/20 of Ecommerce – March 26, 2021”

The 80/20 of Ecommerce – March 19, 2021

“E-commerce got a permanent boost due to the pandemic… Prices are ticking up,”  according to the Adobe Digital Economy Index ReportIn an extremely thorough report on the Digital Economy, Adobe Analytics surveyed over 1 trillion site visits and over 100 million SKUs.  Overall in ecommerce, “2021 is showing no signs of slowing down; Jan-Feb 2021 … Continue reading “The 80/20 of Ecommerce – March 19, 2021”

The 80/20 of Ecommerce – March 12, 2021

China’s exporters hit by global shortage of shipping containers – Financial Times It seems this is the year of “LOGISTICS”.  China is now facing a shortage of shipping containers. According to the Financial Times, “the surge in exports from China to the west, combined with disruption at ports due to coronavirus, has left many containers out of … Continue reading “The 80/20 of Ecommerce – March 12, 2021”

The 80/20 of Ecommerce – March 05, 2021

Over half (51%) of brands advertising on Amazon experience a return of 7x of more…In order to be successful selling on Amazon, managing profitable advertising campaigns have become critical.  In fact many 7 Figure Sellers I’ve interviewed say that Amazon FBA is becoming more and more of a “Pay to Play” game. Many brands are doing … Continue reading “The 80/20 of Ecommerce – March 05, 2021”

The 80/20 of Ecommerce – Feb 26, 2021

Biden orders sweeping review of U.S. supply chain weak spots – More US manufacturing to come?President Biden ordered a “100-day government review of potential vulnerabilities in US supply chains for critical items” according to The Washington Post. These essential goods include personal protective equipment, batteries for electric vehicles, and certain rare earth as well as computer … Continue reading “The 80/20 of Ecommerce – Feb 26, 2021”

The 80/20 Of Ecommerce – Feb 19, 2021

First off, I hope our readers in Texas are keeping safe and well in spite of the effect of the winter weather conditions and power outages.Chinese Suppliers are back to work from Chinese New Year HolidayIf you’re sourcing products from China then you know about the long CNY holiday where factories may be shut down … Continue reading “The 80/20 Of Ecommerce – Feb 19, 2021”

Ecom sellers are partying like it’s 2012

In 2012 E-commerce was like a gold mine. It was so early on it was like the wild, wild west.The market was out there for the taking because ecommerce was growing as demand rose around at a healthy 17% year on year in 2012. But in comparison, year to year e-commerce growth in 2020 was … Continue reading “Ecom sellers are partying like it’s 2012”